é£åçç£ãæåä¿åãç§åŠç ç©¶ã«ãããçºé µã®å®è·µããããå«ççèå¯ããäžççãªèŠç¹ããæ¢æ±ããã
çºé µå«çåŠïŒã°ããŒãã«ãªèŠç¹
çºé µã¯ãé µæ¯ã现èãªã©ã®åŸ®çç©ãçšããŠçæ°Žåç©ãã¢ã«ã³ãŒã«ãææ©é žã«å€æãã代è¬ããã»ã¹ã§ãããäœå幎ãã®éãäººé¡ææã®ç€ãšãªã£ãŠããŸããããã³ãããŒãºããããŒã«ããã ãã«è³ããŸã§ãçºé µé£åã飲æã¯å€æ§ãªæåã«ãããŠéèŠãªåœ¹å²ãæãããäžçã®é£æå®å šä¿éã«å€§ããè²¢ç®ããŠããŸããããããçºé µã®å®è·µããŸããŸãå·¥æ¥åãããã°ããŒãã«ãªé£æã·ã¹ãã ãšçµ¡ã¿åãããã«ãªãã«ã€ããŠããã®å€ä»£ã®æè¡ããããå«ççãªèå¯ãæ€èšããããšã極ããŠéèŠã«ãªã£ãŠããŸããæ¬èšäºã§ã¯ãæç¶å¯èœæ§ãæåä¿åãçç©å€æ§æ§ã責任ããã€ãããŒã·ã§ã³ã«é¢ããåé¡ãåãäžããçºé µã®å€é¢çãªå«ççåŽé¢ãæ¢æ±ããŸãã
çºé µã®å«ççåŽé¢
çºé µã®å«çã¯ã以äžã®ãããªå¹ åºãæžå¿µäºé ãç¶²çŸ ããŠããŸãã
- ç°å¢ã®æç¶å¯èœæ§ïŒ çºé µããã»ã¹ã倩ç¶è³æºã廿£ç©ç®¡çãæž©å®€å¹æã¬ã¹æåºã«äžãã圱é¿ã
- æåéºç£ãšå äœæ°ã®ç¥æµïŒ äŒçµ±çãªçºé µæ¹æ³ãšå äœæ°ã³ãã¥ããã£ã®ç¥çè²¡ç£æš©ã®ä¿è·ãšå°éã
- çç©å€æ§æ§ãšéºäŒè³æºïŒ 埮çç©ã®å€æ§æ§ã®ä¿å šãšãçºé µã«äœ¿çšãããåæã®å«ççãªèª¿éã
- 飿å®å šä¿éãšã¢ã¯ã»ã¹ïŒ ç¹ã«éçºéäžåœã«ãããã飿ã®å ¥æå¯èœæ§ãšæé ãªäŸ¡æ Œãé«ããäžã§ã®çºé µã®åœ¹å²ã
- ã€ãããŒã·ã§ã³ãšãã€ãªãã¯ãããžãŒïŒ æœåšçãªãªã¹ã¯ãšå©çãèæ ®ãããæ°ããçºé µæè¡ã®è²¬ä»»ããéçºãšå¿çšã
- æ¶è²»è ãžã®æ å ±æäŸãšéææ§ïŒ åææãè£œé æ¹æ³ãæœåšçãªå¥åº·ãžã®åœ±é¿ãªã©ãçºé µè£œåã«é¢ããæç¢ºã§æ£ç¢ºãªæ å ±ãæ¶è²»è ã«æäŸããããšã
æç¶å¯èœæ§ãšç°å¢ãžã®åœ±é¿
çºé µã¯ãä»ã®ããã»ã¹ãšæ¯èŒããŠæ¯èŒçæç¶å¯èœãªé£åçç£æ¹æ³ãšãªãåŸãŸããããããæç¶å¯èœã§ãªãå®è·µã¯ãããã®å©ç¹ãç¡å¹ã«ããå¯èœæ§ããããŸãã倧ããªæžå¿µäºé ã®äžã€ã¯å»æ£ç©ç®¡çã§ããå€§èŠæš¡ãªçºé µã¯ãéžé ããã®éºŠèœãããããŒãºè£œé ããã®ããšã€ïŒä¹³æž ïŒãªã©ã倧éã®ææ©å»æ£ç©ãçã¿åºãããšããããããŸãããã®å»æ£ç©ã®äžé©åãªåŠçã¯ãæ°Žè³ªæ±æãæž©å®€å¹æã¬ã¹æåºãªã©ã®ç°å¢æ±æã«ã€ãªããå¯èœæ§ããããŸãã
äŸïŒ
- éžé æ¥çïŒ éºŠèœããã¯ãå®¶çã®é£Œæãå è¥ããããã¯å«æ°æ§æ¶åã«ãããšãã«ã®ãŒæºãšããŠåå©çšã§ããŸãã驿°çãªéžé æã¯ãçºé µããã»ã¹ã«ãããæ°Žã®äœ¿çšéãšãšãã«ã®ãŒæ¶è²»ãåæžããæ¹æ³ã暡玢ããŠããŸãã
- ä¹³è£œåæ¥çïŒ ããŒãºè£œé ã®å¯ç£ç©ã§ããããšã€ã¯ãããšã€ãããã€ã³æ¿çž®ç©ã«å å·¥ãããããè¥æãšããŠäœ¿çšããããããŸããããšã€ããã€ãªã¬ã¹ã«å€æããæè¡ã«æè³ããŠããäŒæ¥ããããŸãã
åææã®èª¿éããŸãéèŠãªèŠçŽ ã§ããææ©æ œå¹ã®ç©ç©ãå°å ã§èª¿éãããæç©ãéèãªã©ãæç¶å¯èœãªæ¹æ³ã§æ œå¹ãããåææã䜿çšããããšã§ãçºé µã®ç°å¢ãããããªã³ããå€§å¹ ã«åæžã§ããŸããããã«ã茞éè·é¢ãæå°éã«æããå°å ã®çç£è ãæ¯æŽããããšã¯ãããæç¶å¯èœãªé£æã·ã¹ãã ã«è²¢ç®ããŸãã
å®è·µçãªæŽå¯ïŒ æç¶å¯èœãªèª¿éãšå»æ£ç©ç®¡çãåªå ããäºæ¥ãæ¯æŽããŸãããããªãŒã¬ããã¯ããã§ã¢ãã¬ãŒããB Corpãªã©ã®èªèšŒã¯ãç°å¢çããã³ç€ŸäŒç責任ãžã®ã³ãããã¡ã³ãã瀺ããŠãããããããæ¢ããŠã¿ãŠãã ããã
æåéºç£ãšå äœæ°ã®ç¥æµ
çºé µã¯ãäžçã®å€ãã®å°åã§æåéºç£ãäŒçµ±çãªç¥èãšæ·±ãçµã³ã€ããŠããŸããçºé µé£åã飲æã¯ããã°ãã°æåçã¢ã€ãã³ãã£ãã£ãé£ã®äŒçµ±ã瀟äŒçæ £ç¿ã«äžå¯æ¬ ãªãã®ã§ãããããã®äŒçµ±ãä¿è·ããå°éããããšãéèŠã§ãã
äŸïŒ
- ãã ãïŒéåœïŒïŒ ãã ãã®èª¿çã¯ãäžä»£ããäžä»£ãžãšåãç¶ãããŠããè€éã§æéã®ãããããã»ã¹ã§ããããã¯äž»é£ã§ããã ãã§ãªããéåœã®æåãšã¢ã€ãã³ãã£ãã£ã®è±¡åŸŽã§ããããŸãã
- å³åïŒæ¥æ¬ïŒïŒ å³åã¯ãããŸããŸãªæ¥æ¬æçã«äœ¿çšãããçºé µå€§è±ããŒã¹ãã§ããæ¥æ¬ã®åå°åã«ã¯ãç¬èªã®å³åã®çš®é¡ãšçºé µæè¡ããããŸãã
- ã³ã³ããã£ïŒèµ·æºã¯è°è«ãããäžçäžã§åºãæ¶è²»ïŒïŒ æ£ç¢ºãªèµ·æºã¯è°è«ãããŠããŸãããã³ã³ããã£ã¯äžççãªé£²æãšãªããå°å ã®é£æãå奜ãåæ ããããªãšãŒã·ã§ã³ãååšããŸãããã®æåçéèŠæ§ã¯ãå¥åº·å¢é²ãšç€ŸäŒçã«å ±æããã飲ã¿ç©ãšããŠã®åœ¹å²ã«ãããŸãã
- ããã£ïŒã¢ã³ãã¹ïŒïŒ å€ä»£ã®çºé µããŠã¢ãã³ã·é£²æã§ããããã£ã¯ãå€ãã®ã¢ã³ãã¹å ±åäœã«ããã瀟äŒçããã³ååŒçãªç掻ã®äžå¿ã§ããäŒçµ±çãªè£œæ³ãšç¹å®ã®ããŠã¢ãã³ã·åçš®ã®äœ¿çšãããã®æåçéèŠæ§ã«ãšã£ãŠæ¥µããŠéèŠã§ãã
äŒçµ±çãªçºé µæ¹æ³ãããããéçºããã³ãã¥ããã£ãžã®é©åãªæ¿èªãå©çé åãªãã«æµçšãããã忥åããããããå Žåãå«ççãªåé¡ãçããŸããå äœæ°ã³ãã¥ããã£ã®ç¥çè²¡ç£æš©ãå°éãã圌ããèªåãã¡ã®äŒçµ±çãªç¥èã®åæ¥åã«ãããŠçºèšæš©ãæã€ããšãä¿èšŒããããšã極ããŠéèŠã§ãã
å®è·µçãªæŽå¯ïŒ æåçãªèµ·æºãæã€çºé µè£œåãè³Œå ¥ããéã¯ã調éã«ã€ããŠéææ§ãããã補åã®èåŸã«ããäŒçµ±ãžã®æ¬æã瀺ããŠãããã©ã³ããæ¢ããŸããããå äœæ°ã®ç¥èãšæåéºç£ãä¿è·ããããã«æŽ»åããçµç¹ãæ¯æŽããŠãã ããã
çç©å€æ§æ§ãšéºäŒè³æº
çºé µã¯ã现èãé µæ¯ãèé¡ãªã©ã倿§ãªåŸ®çç©ã«äŸåããŠããŸãããã®åŸ®çç©ã®å€æ§æ§ã¯ãå€çš®å€æ§ãªçºé µé£åã飲æãçç£ããããã«äžå¯æ¬ ã§ããããããçºé µã®å·¥æ¥åãé²ãã«ã€ããŠãçç£è ãéãããæ°ã®åžè²©ã®ã¹ã¿ãŒã¿ãŒã«ã«ãã£ãŒã«äŸåããããšãå€ãããããã®å€æ§æ§ãçãŸãå¯èœæ§ããããŸãã
埮çç©ã®å€æ§æ§ã®åªå€±ã¯ã以äžã®ãããªè€æ°ã®æªåœ±é¿ãããããå¯èœæ§ããããŸãã
- 颚å³ã®è€éãã®äœäžïŒ 埮çç©ã®çš®é¡ãæžããšãçºé µè£œåã®é¢šå³ãããåçŽã§ãã¥ã¢ã³ã¹ã«æ¬ ãããã®ã«ãªãå¯èœæ§ããããŸãã
- ç æ°ãžã®æåæ§ã®å¢å ïŒ éºäŒç倿§æ§ã®æ¬ åŠã¯ãçºé µå¹é€ç©ãç æ°ãè æã«å¯ŸããŠããè匱ã«ããå¯èœæ§ããããŸãã
- äŒçµ±çç¥èã®åªå€±ïŒ äŒçµ±çãªçºé µæ¹æ³ãæŸæ£ãããã«ã€ããŠã倿§ãªåŸ®çç©å¹é€ç©ãè²æãç¶æããæ¹æ³ã«é¢ããç¥èã倱ãããå¯èœæ§ããããŸãã
äŸïŒ
- åšæ¥çš®ã®ã¹ã¿ãŒã¿ãŒã«ã«ãã£ãŒïŒ äžéšã®çç£è ã¯ãäžä»£ããäžä»£ãžãšåãç¶ããã埮çç©å€æ§æ§ã®ãŠããŒã¯ãªæºãšãªãåšæ¥çš®ã®ã¹ã¿ãŒã¿ãŒã«ã«ãã£ãŒã®äœ¿çšãä¿åããä¿é²ããããã«åãçµãã§ããŸãã
- èªç¶çºé µïŒ ããã¯ãåžè²©ã®ã¹ã¿ãŒã¿ãŒã«ã«ãã£ãŒã«é Œãã®ã§ã¯ãªããç°å¢ããèªç¶ã«ååšãã埮çç©ã䜿çšããŠé£åãçºé µãããæ¹æ³ã§ãã
çç©å€æ§æ§ã®ä¿è·ã¯ãçºé µã«äœ¿çšãããåææã«ãåã³ãŸãã倿§ãªäœç©åçš®ã䜿çšããæç¶å¯èœãªèŸ²æ¥å®è·µãæ¯æŽããããšã¯ãé£åçç£ã«äœ¿çšããã忀ç©ã®éºäŒç倿§æ§ãç¶æããã®ã«åœ¹ç«ã¡ãŸãã
å®è·µçãªæŽå¯ïŒ åšæ¥çš®ã®ã¹ã¿ãŒã¿ãŒã«ã«ãã£ãŒãèªç¶çºé µæè¡ãçšããŠäœãããçºé µè£œåãæ¢æ±ããŸãããã埮çç©ã®å€æ§æ§ãšæç¶å¯èœãªèŸ²æ¥ã®ä¿å šãä¿é²ããã€ãã·ã¢ãããæ¯æŽããŠãã ããã
飿å®å šä¿éãšã¢ã¯ã»ã¹
çºé µã¯ãç¹ã«éçºéäžåœã«ãããŠã飿å®å šä¿éãšã¢ã¯ã»ã¹ãåäžãããäžã§éèŠãªåœ¹å²ãæããããšãã§ããŸããçºé µã¯é£åã®æ é€äŸ¡ãé«ããä¿åæéãå»¶ã°ããé£å廿£ç©ãæžããããšãã§ããŸãã
äŸïŒ
- çºé µç©ç©ãšè±é¡ïŒ ç©ç©ãè±é¡ãçºé µãããããšã§ãæ é€çŽ ã®çäœå©çšå¹çãé«ãŸããäœå ã§åžåããããããªããŸããããã¯æ é€å€±èª¿ãèå»¶ããŠããå°åã§ç¹ã«éèŠã§ãã
- çºé µéèïŒ éèãçºé µãããããšã§é·æéä¿åã§ããé£å廿£ç©ãæžããã幎éãéããŠæ é€äŸ¡ã®é«ãé£åãäŸçµŠã§ããŸãã
- ãããã€ãªãã£ã¯ã¹ãšè žã®å¥åº·ïŒ çºé µé£åã¯æçãªãããã€ãªãã£ã¯ã¹ã®æºãšãªããè žã®å¥åº·ãšå šäœçãªå¹žçŠã«è²¢ç®ããŸãã
ããããçºé µã®å®è·µããã¹ãŠã®äººã«ãšã£ãŠã¢ã¯ã»ã¹å¯èœã§æé ãªäŸ¡æ Œã§ããããšãä¿èšŒããããšãäžå¯æ¬ ã§ããå°å ã®çºé µæè¡ãä¿é²ããå°èŠæš¡çç£è ãæ¯æŽããããšã¯ã飿å®å šä¿éãé«ããã³ãã¥ããã£ããšã³ãã¯ãŒããã®ã«åœ¹ç«ã¡ãŸãã
å®è·µçãªæŽå¯ïŒ éçºéäžåœã§æç¶å¯èœãªçºé µã®å®è·µãä¿é²ããããã«æŽ»åããŠããçµç¹ãæ¯æŽããŸããããäŒçµ±çãªçºé µæ¹æ³ã«ã€ããŠåŠã³ããããèªèº«ã®é£ç掻ã«åãå ¥ããããšãæ€èšããŠãã ããã
ã€ãããŒã·ã§ã³ãšãã€ãªãã¯ãããžãŒ
ãã€ãªãã¯ãããžãŒã®é²æ©ã¯ãæ°ããçºé µé£åã飲æã®éçºãçºé µããã»ã¹ã®æé©åãç¹å®ã®ç®çã®ããã®åŸ®çç©ã®å·¥åŠãªã©ãçºé µã«æ°ããªå¯èœæ§ãéããŠããŸãããããããããã®ã€ãããŒã·ã§ã³ã®å«çç圱é¿ãèæ ®ããããšã極ããŠéèŠã§ãã
æœåšçãªå«ççæžå¿µã«ã¯ä»¥äžãå«ãŸããŸãã
- éºäŒåçµã¿æãçç©ïŒGMOïŒïŒ çºé µã«ãããéºäŒåçµã¿æã埮çç©ã®äœ¿çšã¯ããããã®çç©ã®å®å šæ§ãšç°å¢ãžã®åœ±é¿ã«é¢ããçåãæèµ·ããŸãã
- åæçç©åŠïŒ æ°ããçç©åŠçã·ã¹ãã ãèšèšã»æ§ç¯ããåæçç©åŠã¯ãå šãæ°ããçš®é¡ã®çºé µé£åãäœãåºãããã«å©çšãããå¯èœæ§ããããŸãããããããã®æè¡ã®å«çç圱é¿ã¯æ éã«èæ ®ãããå¿ èŠããããŸãã
- ç¥çè²¡ç£æš©ïŒ çºé µããã»ã¹ã埮çç©ã®ç¹èš±ååŸã¯ãç¹ã«å°èŠæš¡çç£è ãéçºéäžåœã«ãšã£ãŠãã€ãããŒã·ã§ã³ãšã¢ã¯ã»ã¹ãžã®éå£ãçã¿åºãå¯èœæ§ããããŸãã
å®è·µçãªæŽå¯ïŒ ãã€ãªãã¯ãããžãŒãšçºé µããããå«ççè°è«ã«ã€ããŠåžžã«æ å ±ãåŸãŸããããéææ§ãããã責任ããæ¹æ³ã§è¡ãããç ç©¶ãæ¯æŽããŠãã ãããã€ãããŒã·ã§ã³ãšæè¡ãžã®å ¬å¹³ãªã¢ã¯ã»ã¹ãä¿é²ããæ¿çãæå±ããŠãã ããã
æ¶è²»è ãžã®æ å ±æäŸãšéææ§
æ¶è²»è ã¯èªåãäœãé£ã¹ãŠé£²ãã§ããããç¥ãæš©å©ããããŸããçºé µè£œåã«é¢ããæç¢ºã§æ£ç¢ºãªæ å ±ãæäŸããããšã¯ãä¿¡é Œãç¯ããæ¶è²»è ãæ å ±ã«åºã¥ããéžæãããåãäžããããã«äžå¯æ¬ ã§ãã
補åã©ãã«ã«å«ããã¹ãäž»èŠãªæ å ±ã«ã¯ä»¥äžããããŸãã
- åææïŒ æ·»å ç©ãä¿åæãå«ããå šæåã®ãªã¹ãã
- çºé µããã»ã¹ïŒ é¢äžãã埮çç©ãå«ãã補åã®è£œé ã«äœ¿çšãããçºé µããã»ã¹ã«é¢ããæ å ±ã
- åç£å°ïŒ 補åãšãã®åææã®åç£å°ã
- æ 逿 å ±ïŒ ã«ããªãŒãäž»èŠæ é€çŽ ãåŸ®éæ é€çŽ ã®å«æéãå«ãè©³çŽ°ãªæ 逿 å ±ã
- æœåšçãªã¢ã¬ã«ã²ã³ïŒ ã°ã«ãã³ã倧è±ã乳補åãªã©ãæœåšçãªã¢ã¬ã«ã²ã³ã®æç¢ºãªè¡šç€ºã
éææ§ã¯çç£ããã»ã¹ã«ãåã³ãŸããæ¶è²»è ã¯ã補åã®ç°å¢çããã³ç€ŸäŒç圱é¿ããªãã³ã«çç£è ã®å«ççå®è·µã«é¢ããæ å ±ã«ã¢ã¯ã»ã¹ã§ããã¹ãã§ãã
å®è·µçãªæŽå¯ïŒ 補åã©ãã«ãæ³šææ·±ãèªã¿ãåææãè£œé æ¹æ³ãå«ççå®è·µã«é¢ããæ å ±ãæ¢ããŸããããèªç€Ÿã®è£œåãšããã»ã¹ã«ã€ããŠéææ§ã®ããäŒæ¥ãæ¯æŽããŠãã ããã質åãããçç£è ãšé¢ãã£ãŠåœŒãã®è£œåã«ã€ããŠãã£ãšåŠã³ãŸãããã
å«çç課é¡ãžã®åãçµã¿
çºé µã®å«ççãªç¶æ³ãä¹ãåãã«ã¯ãçç£è ãæ¶è²»è ãç ç©¶è ãæ¿çç«æ¡è ããã®ä»ã®å©å®³é¢ä¿è ãé¢äžããååçãªåãçµã¿ãå¿ èŠã§ããçºé µã®å«çç課é¡ã«åãçµãããã®æŠç¥ã«ã¯ã以äžã®ãããªãã®ããããŸãã
- å«ççã¬ã€ãã©ã€ã³ãšåºæºã®çå®ïŒ çºé µã®å®è·µã«é¢ããæç¢ºãªå«ççã¬ã€ãã©ã€ã³ãšåºæºã確ç«ããããšã¯ã責任ããã€ãããŒã·ã§ã³ãä¿é²ããçºé µãæç¶å¯èœã§å ¬å¹³ãªæ¹æ³ã§è¡ãããããšãä¿èšŒããã®ã«åœ¹ç«ã¡ãŸãã
- æè²ãšæèã®åäžïŒ çºé µããããå«ççèå¯ã«ã€ããŠæ¶è²»è ãšçç£è ãæè²ããããšã¯ãé£åçç£ãšæ¶è²»ã«å¯Ÿããããæ å ±ã«åºã¥ãã責任ããã¢ãããŒããè²ãã®ã«åœ¹ç«ã¡ãŸãã
- ç ç©¶ãšã€ãããŒã·ã§ã³ã®æ¯æŽïŒ æç¶å¯èœã§å«ççãªçºé µã®å®è·µã«çŠç¹ãåœãŠãç ç©¶ãšã€ãããŒã·ã§ã³ã«æè³ããããšã¯ã人ãšå°çã®äž¡æ¹ã«å©çãããããæ°ããæè¡ãšã¢ãããŒããéçºããã®ã«åœ¹ç«ã¡ãŸãã
- ååãšå¯Ÿè©±ã®ä¿é²ïŒ å©å®³é¢ä¿è éã®å¯Ÿè©±ãšååã®ããã®ãã©ãããã©ãŒã ãäœæããããšã¯ãè€éãªå«ççåé¡ã«å¯ŸåŠãããã¹ããã©ã¯ãã£ã¹ã«é¢ããã³ã³ã»ã³ãµã¹ãæ§ç¯ããã®ã«åœ¹ç«ã¡ãŸãã
çµè«
çºé µã¯ãããæç¶å¯èœã§ãå ¬å¹³ã§ãæåçã«è±ããªé£æã·ã¹ãã ã«è²¢ç®ã§ãã匷åãªããŒã«ã§ããçºé µã®å«ççåŽé¢ãèæ ®ããããšã§ããã®å€ä»£ã®æè¡ã人ãšå°çã®äž¡æ¹ã«å©çãããããæ¹æ³ã§äœ¿çšãããããšãä¿èšŒã§ããŸããæç¶å¯èœãªèª¿éã®æ¯æŽãæåéºç£ã®ä¿åãããçç©å€æ§æ§ã®ä¿é²ã責任ããã€ãããŒã·ã§ã³ã®è²æãŸã§ãç§ãã¡ã¯çãçºé µã®ããå«ççãªæªæ¥ã圢äœãäžã§æããã¹ã圹å²ãæã£ãŠããŸãã
çºé µã®æªæ¥ã¯ãç§ãã¡ããããã®å«ççèå¯ãåãå ¥ããæç¶å¯èœã§å ¬æ£ãªé£æã·ã¹ãã ãåµé ããããã«ååããŠåãçµãèœåã«ããã£ãŠããŸããããããããšã§ãç§ãã¡ã¯ã³ãã¥ããã£ãé€ããæåçãªäŒçµ±ãä¿åããæªæ¥ã®äžä»£ã®ããã«å°çãä¿è·ãããšãããçºé µã®æå€§éã®å¯èœæ§ãè§£ãæŸã€ããšãã§ããã®ã§ãã